Commercials are made to grab viewers attention towards their product and in the commercial of shiny sud's, lets just say it totally cought my eye. In this commercial method is trying to promote their cleaning product by showing how other cleaning products leave things behind.
In the commercial the woman is getting in the shower and the sud's are in there because they are the bacteria left from the cleaner she used before. They watch as she showers and make comments which when I viewed it for the first time, reminded me of sexual harrasment. Many woman have been sexually harrased and abused and if they were to view this commercial, it might upset and or offend them. I know most people probably think the sud's are funny and cute but as I was watching the video, they annoyed me more and more as it went on. I was actually shocked that they made a commercial, they definitely didn't think this one through all that much.
I do realize that the sud's aren't meant to be seen as people, but that is how they are viewed when watching the commercial. The other thing that bothered me was that she was covering her body to show that she was uncomfortable and when they told her to grab the "lufa," I actually felt bad for her. Then you hear the sud's laughing and cheering when she finally did grab the lufa rather quickly.
This commercial would definitely grab peoples attention but probably not in the way that they intended in too. They should have looked at it from another perspective before they made it.
I guess my main question is do you think the company thought that the commercial would be perceived this way? Or did they think it was a great idea to get people to buy their product?
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