Do you think the trend of advertising within tv shows rather then commercials will become more popular as people are watching less commercials?
I definitely think that advertising within tv shows is happening a lot more then it used to. But commercials are still a big hit for most companies that want to promote their product. I know that DVR and Tivo are becoming more and more popular but a lot of people still don't have the option of recording shows and skipping commercials. I know that when I watch tv and a commercial comes on, unless its a really neat one that grabs my attention, I just tune them out and dont pay any attention. With that I will agree that more and more shows are advertising within the show or you see the characters with the product that is being promoted, also called product placement. It could be a beer that that company wants to promote so they have the characters drinking it or a soda like coke or pepsi they want seen. Some people might think that if these characters on this show are drinking that or eating that, then I want to drink and eat that as well.
I'm just wondering if you feel like commercials are slowly going to fade out or if there are going to be more and more on top of advertising within the programs? What about movie theatures?
Saturday, February 13, 2010
Shiny Sud's commercial
Commercials are made to grab viewers attention towards their product and in the commercial of shiny sud's, lets just say it totally cought my eye. In this commercial method is trying to promote their cleaning product by showing how other cleaning products leave things behind.
In the commercial the woman is getting in the shower and the sud's are in there because they are the bacteria left from the cleaner she used before. They watch as she showers and make comments which when I viewed it for the first time, reminded me of sexual harrasment. Many woman have been sexually harrased and abused and if they were to view this commercial, it might upset and or offend them. I know most people probably think the sud's are funny and cute but as I was watching the video, they annoyed me more and more as it went on. I was actually shocked that they made a commercial, they definitely didn't think this one through all that much.
I do realize that the sud's aren't meant to be seen as people, but that is how they are viewed when watching the commercial. The other thing that bothered me was that she was covering her body to show that she was uncomfortable and when they told her to grab the "lufa," I actually felt bad for her. Then you hear the sud's laughing and cheering when she finally did grab the lufa rather quickly.
This commercial would definitely grab peoples attention but probably not in the way that they intended in too. They should have looked at it from another perspective before they made it.
I guess my main question is do you think the company thought that the commercial would be perceived this way? Or did they think it was a great idea to get people to buy their product?
In the commercial the woman is getting in the shower and the sud's are in there because they are the bacteria left from the cleaner she used before. They watch as she showers and make comments which when I viewed it for the first time, reminded me of sexual harrasment. Many woman have been sexually harrased and abused and if they were to view this commercial, it might upset and or offend them. I know most people probably think the sud's are funny and cute but as I was watching the video, they annoyed me more and more as it went on. I was actually shocked that they made a commercial, they definitely didn't think this one through all that much.
I do realize that the sud's aren't meant to be seen as people, but that is how they are viewed when watching the commercial. The other thing that bothered me was that she was covering her body to show that she was uncomfortable and when they told her to grab the "lufa," I actually felt bad for her. Then you hear the sud's laughing and cheering when she finally did grab the lufa rather quickly.
This commercial would definitely grab peoples attention but probably not in the way that they intended in too. They should have looked at it from another perspective before they made it.
I guess my main question is do you think the company thought that the commercial would be perceived this way? Or did they think it was a great idea to get people to buy their product?
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